0477 167 007 Book Free SEO Strategy Call

Roofer SEO

SEO Services For Your Roofing Business

After a storm, every homeowner with a leak searches roof repairs near me at the same time, and the roofers ranking in the map pack take the calls. Roofer SEO makes sure that is you, for urgent repairs and for planned restorations and re-roofs.

  • More Appointments
  • More Calls
  • More Quotes Sent
  • More Site Visits

Book Free SEO Strategy Call See our results

Jeremy Smolicz, Searchology

Sound familiar?

Three reasons roofers lose jobs on Google

Storm demand goes to whoever is ranking that day

Roof leak searches spike overnight and there is no time to build rankings then. We get your profile and repair pages ranking before storm season so the spike lands on your phone.

Storm chasers and unlicensed operators

Homeowners are wary of door knockers. A strong Google presence with genuine reviews, licence details and photos of your crews is what separates you from the operators they have been warned about.

Re-roofing is a considered purchase

A full re-roof or restoration is a five figure decision researched over weeks. Pages that explain materials, process, insurance claims and pricing win those jobs long before the quote.

Search demand

What Australians search for when they need roofers

Urgent searches are won in the Google Maps pack. Research searches are won with a page that answers the question properly. Our local SEO services build for both.

SearchMonthly searchesWhere it is won
roof repairs2,200Google Maps pack. Urgent, decided on reviews and proximity.
roof restoration2,200Maps pack and organic. Needs a dedicated service page.
roof leak repair1,600Google Maps pack. Urgent, decided on reviews and proximity.
gutter replacement1,500Maps pack and organic. Needs a dedicated service page.
roof painting1,500Maps pack and organic. Needs a dedicated service page.
roofer near me1,000Google Maps pack. Urgent, decided on reviews and proximity.
metal roofing900Maps pack and organic. Needs a dedicated service page.
roof replacement cost600Organic results. Research phase, won with a clear guide.

Average monthly searches in Australia. Source: Ahrefs, September 2026.

11,500 searches a month across just these 8 terms, before suburb variations. Every one of them is a customer looking for roofers right now.

How we work

The local SEO playbook we run for roofers

No secret sauce. The fundamentals executed properly and consistently, tailored to how people search for roofers.

  1. Google Business Profile, done properly

    The right categories (Roofing contractor, Roof repair service, Gutter installation service), an accurate service area, real photos of your work and weekly activity. Most roofers set it up once and never touch it again. A maintained profile outranks an abandoned one.

  2. A page for every service you want more of

    Dedicated pages for roof repairs and leak detection, roof restoration, re-roofing and roof replacement, metal roofing, gutters and downpipes and storm damage and insurance repairs, each written to rank for its own search and to make calling you the obvious next step. No copy and paste suburb pages, which Google demotes.

  3. Reviews and links on a system, not on hope

    A simple review request after every completed job, so your rating, review count and recency keep climbing, plus local citations and links from suppliers, associations and industry sites.

  4. Technical fixes and click to call

    Site speed, mobile layout, schema markup and a phone number that is one tap away on every page. Your rankings are only worth what your site converts.

Book Free SEO Strategy Call Our local SEO service

Proof, not promises

Tripled organic Google clicks in 12 months for Riteway Restorations

Searchology took Riteway Restorations from a new website with almost no Google visibility to 202% more organic clicks, 303% more search impressions and page 1 for roof restoration Adelaide in 12 months.

Increase In Organic Clicks
202%
Increase In Search Impressions
303%
Keywords In Google’s Top 10
0 to 16

Results published September 2, 2026. Full details in the case study.

Read the case study

Tripled organic Google clicks in 12 months for Riteway Restorations
Google Reviews

Reviews From Our Local Clients

Rated 5.0/5 from 19 Google reviews

Alex Alex
3 months ago
★★★★★

Extremely helpful and knowledgeable. Actually got back to me and answered their phone. Followed up with super useful info. I’ve competed with one of their clients online too and they were very sticky on the top page of Google so very good skills too, in the Adelaide SEO scene. Much appreciated 🙏

Kristel Khun
10 months ago
★★★★★

We’ve genuinely enjoyed working with Jeremy! His prompt communication, efficient work, and attention to detail made the whole process so easy. The pricing is fair and perfect for small businesses, and the websites he creates are truly impressive and exceeded our expectations. Highly recommend Jeremy, excellent service from start to finish!

Jamie Smith
9 months ago
★★★★★

I contacted Jeremy 3-4 months ago to help me out and since then we’ve really started to see results. I’m currently booked out till mid February with leads still coming in. Jeremy has been super easy to work with and has definitely helped my business grow. Highly recommend!

Danica
7 months ago
★★★★★

Jeremy rebuilt my company website. He was patient with my limited understanding of how things work and explained each step of the process in a kind and professional manner. Would strongly recommend his services.

Emma Roydhouse
a year ago
★★★★★

We couldn't be happier with the website Jeremy built for SR Built. His professionalism, attention to detail, and creative input made the entire process smooth and efficient. He was incredibly responsive throughout—every question, tweak, or update was addressed promptly and with care. The end result is a clean, modern site that perfectly represents our brand. Highly recommend Jeremy to anyone looking for a skilled and reliable web developer.

Fouad Madi
3 weeks ago
★★★★★

Jeremy is an absolute legend. He provides excellent value, is genuinely kind and truly has his clients best interests. I highly recommend him for any of your SEO needs.

Damien Mifsud
a month ago
★★★★★

Helped me resolve a few issues i had on my website even tho I wasn't using his service. And my old advertising guy didnt even pick up on it.

Sab
3 months ago
★★★★★

I used Searchology’s service and I’m very happy with the results. Jeremy clearly explained everything and implemented effective solutions for my website. I highly recommend his service.

Team Email
10 months ago
★★★★★

Jeremy created a new and updated website for us and captured every detail perfectly. We’re absolutely thrilled with the outcome and couldn’t recommend him highly enough to anyone looking for a new website.

Shannon Ursino
11 months ago
★★★★★

Jeremy is absolutely brilliant at what he does I highly recommend him for your website and marketing needs

Jack Croudace
a year ago
★★★★★

Jeremy is an artist in his craft. a great approach to what we expected from him and the product delivery has been great! Excited to continue the working relationship. thank you Jeremy

John Bogar
a year ago
★★★★★

Jeremy has been nothing but amazing to work with he has made the whole process of our new website build so seem less, simple and stress free it was really an enjoyable process. His communication throughout the process was brilliant and he takes action really fast.The outcome of the website has by far outperformed our expectations it is nothing short of exceptional. I can guarantee if you are looking to use searchology for your website or SEO you will receive the same service and exceptional results we did thanks again Jeremy

Ponti Capoccia
a year ago
★★★★★

Absolute pleasure working with Jeremy. His knowledge of SEO and the work he does in the background to optimise our website has got us results far beyond our expectations.

Amy Ruis
a year ago
★★★★★

Working with Jeremy has been extremely easy and successful for our business. Jeremy has been reliable, efficient and productive to work with. He is always approachable, provides a clear explanation of what’s happening and why. After unsuccessful campaigns with other SEO service providers, Jeremy was a breath of fresh air. Searchology have provided an excellent search engine optimisation service and has increased our leads and therefore business quickly and effectively. We as a small business have full faith and trust in Jeremy and Searchology.

Elyce Bone
a year ago
★★★★★

Jeremy has been nothing short of amazing with his knowledge of SEO and overall website development. Highly recommend him!!

Theo Anton
a year ago
★★★★★

I find Jeremy to be a great honest operator with fantastic explaining skills

Khajiho Tokunaga
a year ago
★★★★★

Jeremy is professional and a stand out SEO. Most importantly, he is results orientated and invests a lot of time and energy into each client. Highly recommend him to anyone who is looking to grow their business and rank higher on Google

AG Digital Pty Ltd Team
2 years ago
★★★★★

Jeremy is very easy to deal with, motivated and driven. He handles both on-page and off-page SEO services with expertise and experience, which has significantly enhanced our online visibility. If you are looking to improve your SEO and have a dedicated professional on your account who'll keep things running smoothly, seek out improvements and find new opportunities for growth then get in touch with Jeremy!

Dom Mattei
2 years ago
★★★★★

Searchology provides an excellent search engine optimisation service and increased my leads and therefore business quickly and effectively. My website’s google rank improved from the changes they implemented and now continues to pull in leads on a consistent basis. Super nice guy to work with too. Couldn’t recommend them enough

Alex Alex
3 months ago
★★★★★

Extremely helpful and knowledgeable. Actually got back to me and answered their phone. Followed up with super useful info. I’ve competed with one of their clients online too and they were very sticky on the top page of Google so very good skills too, in the Adelaide SEO scene. Much appreciated 🙏

Kristel Khun
10 months ago
★★★★★

We’ve genuinely enjoyed working with Jeremy! His prompt communication, efficient work, and attention to detail made the whole process so easy. The pricing is fair and perfect for small businesses, and the websites he creates are truly impressive and exceeded our expectations. Highly recommend Jeremy, excellent service from start to finish!

Jamie Smith
9 months ago
★★★★★

I contacted Jeremy 3-4 months ago to help me out and since then we’ve really started to see results. I’m currently booked out till mid February with leads still coming in. Jeremy has been super easy to work with and has definitely helped my business grow. Highly recommend!

Danica
7 months ago
★★★★★

Jeremy rebuilt my company website. He was patient with my limited understanding of how things work and explained each step of the process in a kind and professional manner. Would strongly recommend his services.

Emma Roydhouse
a year ago
★★★★★

We couldn't be happier with the website Jeremy built for SR Built. His professionalism, attention to detail, and creative input made the entire process smooth and efficient. He was incredibly responsive throughout—every question, tweak, or update was addressed promptly and with care. The end result is a clean, modern site that perfectly represents our brand. Highly recommend Jeremy to anyone looking for a skilled and reliable web developer.

Fouad Madi
3 weeks ago
★★★★★

Jeremy is an absolute legend. He provides excellent value, is genuinely kind and truly has his clients best interests. I highly recommend him for any of your SEO needs.

Damien Mifsud
a month ago
★★★★★

Helped me resolve a few issues i had on my website even tho I wasn't using his service. And my old advertising guy didnt even pick up on it.

Sab
3 months ago
★★★★★

I used Searchology’s service and I’m very happy with the results. Jeremy clearly explained everything and implemented effective solutions for my website. I highly recommend his service.

Team Email
10 months ago
★★★★★

Jeremy created a new and updated website for us and captured every detail perfectly. We’re absolutely thrilled with the outcome and couldn’t recommend him highly enough to anyone looking for a new website.

Shannon Ursino
11 months ago
★★★★★

Jeremy is absolutely brilliant at what he does I highly recommend him for your website and marketing needs

Jack Croudace
a year ago
★★★★★

Jeremy is an artist in his craft. a great approach to what we expected from him and the product delivery has been great! Excited to continue the working relationship. thank you Jeremy

John Bogar
a year ago
★★★★★

Jeremy has been nothing but amazing to work with he has made the whole process of our new website build so seem less, simple and stress free it was really an enjoyable process. His communication throughout the process was brilliant and he takes action really fast.The outcome of the website has by far outperformed our expectations it is nothing short of exceptional. I can guarantee if you are looking to use searchology for your website or SEO you will receive the same service and exceptional results we did thanks again Jeremy

Ponti Capoccia
a year ago
★★★★★

Absolute pleasure working with Jeremy. His knowledge of SEO and the work he does in the background to optimise our website has got us results far beyond our expectations.

Amy Ruis
a year ago
★★★★★

Working with Jeremy has been extremely easy and successful for our business. Jeremy has been reliable, efficient and productive to work with. He is always approachable, provides a clear explanation of what’s happening and why. After unsuccessful campaigns with other SEO service providers, Jeremy was a breath of fresh air. Searchology have provided an excellent search engine optimisation service and has increased our leads and therefore business quickly and effectively. We as a small business have full faith and trust in Jeremy and Searchology.

Elyce Bone
a year ago
★★★★★

Jeremy has been nothing short of amazing with his knowledge of SEO and overall website development. Highly recommend him!!

Theo Anton
a year ago
★★★★★

I find Jeremy to be a great honest operator with fantastic explaining skills

Khajiho Tokunaga
a year ago
★★★★★

Jeremy is professional and a stand out SEO. Most importantly, he is results orientated and invests a lot of time and energy into each client. Highly recommend him to anyone who is looking to grow their business and rank higher on Google

AG Digital Pty Ltd Team
2 years ago
★★★★★

Jeremy is very easy to deal with, motivated and driven. He handles both on-page and off-page SEO services with expertise and experience, which has significantly enhanced our online visibility. If you are looking to improve your SEO and have a dedicated professional on your account who'll keep things running smoothly, seek out improvements and find new opportunities for growth then get in touch with Jeremy!

Dom Mattei
2 years ago
★★★★★

Searchology provides an excellent search engine optimisation service and increased my leads and therefore business quickly and effectively. My website’s google rank improved from the changes they implemented and now continues to pull in leads on a consistent basis. Super nice guy to work with too. Couldn’t recommend them enough

See all reviews on Google

Jeremy Smolicz, Searchology

Meet Your New Local SEO Specialist

Hey there, my name is Jeremy!

As the proud owner and a dedicated SEO specialist based in Adelaide, I bring a personal touch to our strategies, infusing my passion for SEO into every project.

  • Have personally built from scratch and ranked 50+ local business websites generating 1000's of leads for Adelaide business owners yearly
  • Have travelled across the globe to meet with the brightest minds in SEO to ensure my clients receive cutting-edge SEO strategies that GET RESULTS
  • Dedicated to client results, I don't report on fluff. Every month I'll tell you how many extra leads our SEO services generated your business

Book Free SEO Strategy Call Meet Jeremy

Why Choose Searchology?

Our experienced team and efficient processes ensure successful outcomes that consistently exceed client expectations.

Business ROI Focused

Ensuring our clients SEO campaigns are both highly profitable and enjoyable is our key priority! We report on what matters, leads and purchases that drive profit for your business.

No lock-in Contracts

Whilst we recommend certain SEO campaign minimum time frames to ensure expectations are met, at Searchology our contracts and agreement are strictly no lock-in.

Specialist SEO Agency

We specialise in SEO. No Google ads, no Facebook ads or email marketing either. Ensuring our processes are cutting edge to drive the highest return possible.

Local Aussie SEO Team

Keeping our team local means none of your work is outsourced. When you send us an email or give us a ring, you're speaking with someone who gets it.

Book Free SEO Strategy Call

Questions roofers ask about SEO

Can you get us insurance repair leads?

Yes. A page that walks a homeowner through the insurance claim process for storm damage, alongside your emergency repair page, picks up searches from people who have just lodged a claim and need a licensed roofer to quote.

Do we need separate pages for tile and metal roofing?

Yes. Tile roof restoration, metal roof replacement and Colorbond re-roofing are all searched separately with different intent and price points. One page per service ranks far better than one general roofing page.

How do we compete with the big roof restoration franchises?

In the map pack and at suburb level. Franchises spend on brand and ads, but Google favours a real local business with strong recent reviews and specific pages for searches like roof restoration in your suburb. That is where most of the calls come from.

How quickly will I see results?

After determining what “results” means for our clients, we create an SEO forecast and clearly communicate it. Having said that, it’s impossible to approximately pinpoint a specific ranking or amount of leads you will generate in “X” amount of time after investing in SEO. However, generally speaking we can begin to see an improvement in Google visibility within the first few weeks for certain keywords. For more information, please reach out directly at jeremy@searchology.com.au

Do you have previous experience generating leads with SEO?

Yes. Over the past 3 years we have generated 1000’s of new leads for our local SEO clients from Google search. No Google Ads or Facebook required. Check out our awesome case studies below for more specific information.

How long do we need to do SEO for?

With Searchology you’re never locked into anything. You’re free to stop and start when you like. However, we recommend a minimum period of 6 months to see seriously meaningful results from your SEO campaign with us.

Will my business’ SEO work be outsourced?

No. We do not outsource your work to India, The Philippines, Pakistan or any other country. You will work and communicate with our local Australian team of SEO specialists.

Can we meet in person to discuss my business’ SEO?

Yes of course. Our local team of specialists is based in Unley, South Australia. Please schedule your free SEO consultation on our website to book in a time to chat about your business’ SEO in person.

Can I turn off my Google Ads after doing SEO?

We do not recommend turning off Google Ads immediately after commencing SEO services with us. However, over time and a seriously successful SEO campaign with Searchology, there will be scope to lower ad budgets and let organic traffic take the wheel.

How much do your SEO services cost?

Every campaign is scoped after a free strategy call, based on your trade, your service area and how competitive the searches are. You get a fixed monthly figure in writing, month to month, with no lock-in.

What happens to my website and Google Business Profile if I stop?

They stay yours. Everything is set up in your name from the start and we hand over cleanly, with no hostage tactics.

Schedule Your Free Roofer SEO Consultation

Please get in contact with us via whichever method suits you best. A member of our team will get back to you within 24 hours.

Prefer to talk? Call 0477 167 007.